Search Presence & Authority (3)

Before the age of the internet, there was one place to find a local business: the Yellow Pages....

With 69% of consumers stating they trust influencer recommendations, the right partnership could...

In today's arduous market, small businesses often have to get creative with their marketing...

Search engine optimization (SEO) is an ever-changing game that looks different for many businesses....

Just as with domain age, there is controversy among SEO experts as to whether Google rewards...

My wife and I have been catching up with the show Billions lately.

We noticed a pattern. The...

Editor's Note: Digital PR focuses on creating and promoting "linkable assets"—valuable content that...

Guest posting has been around as long as blogs have existed.

This far down the road, there's a fair...

Google is not just a search company. It's a media company. And it's not just a media company; it's...

Three of the trust signals I've written about previously are having a Wikipedia entry, a security...